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Vary your promotions to reach more readers and get your book in to more readers’ hands. You get a lot of features to promote your ebook and even more options when you enroll in KDP Select. The cover and ultimately the reviews will compel them to buy.Īccess the advertising feature from your Bookshelf and click on Promote and Advertise next to the book you want to advertise. Try manipulating the campaign or using multiple campaigns to test which ad works best and produces the highest sales. You can also select your price per click (PPC). You can select a budget for the ad with a minimum of $100. You know you have someone specifically looking for the topic you are selling. When someone searches for books by Tony Robbins, your ad is shown on his page. For example, if you wrote a motivational book, you can target books penned by Tony Robbins. Ads targeted based on interest get shown on Kindle devices, as well.Īds targeted based on product are shown when a specific product is shown. If you target based on interest, Amazon shows your ad based on a subject, like gardening or marketing. You can target readers based on interest or product. This feature is available on the ebook setup page on KDP.Ī benefit of using KDP Select is your ability to advertise your ebook. That fuels your sales numbers and early reviews. That means you can promote your Amazon book page on your website, on Amazon’s Author Central, on Goodreads, and all of your social media channels up to 30 days prior to your launch. After review, Amazon generates a book page. Your book will be reviewed for compliance with their terms as they do with all ebooks. You must upload a copy of your book prior to signing up for pre-order and upload a final copy up to 10 days before it is scheduled for release. You may offer your ebook for pre-sale up to 30 days in advance of your launch. Pre-sales are available for any new ebook. $.99, $1.49, $1.99, $2.49).Ī great benefit of publishing your ebook with KDP is the ability to offer pre-sales. From this screen, you can select the marketplace ( or Amazon.uk), dates of the promotion (up to 7 days), the starting price, and incremental increases in price (i.e. Kindle Countdown Deals allow you to offer an increasing sales price for your ebook to encourage readers to buy before the price increases. You can access Kindle Countdown Deals from the same window.
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Select the radio button for Free Book Promotion and click the button to select the dates you’d like it to run. You have the choice to run a Free Book Promotion or a Kindle Countdown Deal (which I’ll explain in the next section). KDP Select books are eligible for a free promotion for 5 days in a 90-day enrollment period.įrom your KDP Bookshelf, click on Promote and Advertise. Why give your book away? More readers equal more exposure to your work and more reviews. When you enroll in KDP, you have the opportunity to offer your ebook for free. Here is what my book preview looks like for The Self-Publishing Roadmap: Include your Amazon Associate account number or sign up to earn a little extra on each book you sell through the link. When you click on, it brings you to a screen where you can choose to embed a link or embed on your website. Here is the magnified view of the embed link at the bottom of the buy panel on your book’s Amazon page.
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Scroll to the bottom to find the embed code link. Go to your book page on Amazon and look on the right column for the pricing and purchase button. Kindle Instant Book Previews allow you to share a link of your book in an email or embed a preview on your website. Do you want more mileage from your ebook? Kindle Direct Publishing (KDP) gives you several tools to help you promote your ebook and get more readers.
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